View the Latest Edition of Pharma Force Here
PharmaForce 2014 (past event)
September 16 - 18, 2015
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Jennifer L. Muszik
Director, Field Force Effectiveness
Pfizer
Check out the incredible speaker line-up to see who will be joining Jennifer L..
Download The Latest AgendaPharma-Only Marketing & Sales Focus Day
Saturday, April 9th, 2016
09:45 PANEL: Examining The Changing Healthcare Landscape And Its Impact On Pharma Marketing And Sales
• Developing an integrated marketing approach that moves away from team selling and focuses on value proposition
• Establishing more effective partnerships with IDNS and ACOs through alternate channels to evolve the patient care model
• With ACOs, IDNs, PHOs driving greater consolidation and causing face-to-face access to physicians to decrease even more, how should sales and marketing respond?