Jennifer L. Muszik, Director, Field Force Effectiveness at Pfizer
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Jennifer L. Muszik


Director, Field Force Effectiveness
Pfizer

Check out the incredible speaker line-up to see who will be joining Jennifer L..

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Pharma-Only Marketing & Sales Focus Day

Saturday, April 9th, 2016


09:45 PANEL: Examining The Changing Healthcare Landscape And Its Impact On Pharma Marketing And Sales

• Developing an integrated marketing approach that moves away from team selling and focuses on value proposition

• Establishing more effective partnerships with IDNS and ACOs through alternate channels to evolve the patient care model

• With ACOs, IDNs, PHOs driving greater consolidation and causing face-to-face access to physicians to decrease even more, how should sales and marketing respond?