Robert Rossilli

VP & Head of Sales, Diabetes
Sanofi

Bob Rossilli is currently the Vice President & Head of Diabetes Sales for Sanofi US.

With over 20 years of experience in the pharmaceutical industry Bob has continually demonstrated a passion for building customer focused teams. In his current role, Bob leads sales teams across a number of different channels including primary care, specialty, pharmacy, Hospitals, IDNs / ACOs and long term care. He works closely with a variety of external customer groups and internal stakeholders to ensure leading-edge diabetes therapies and patient-centric solutions are helping improve outcomes in local communities across the US.

Check out the incredible speaker line-up to see who will be joining Robert.

Download The Latest Agenda

Pharma-Only Marketing & Sales Focus Day

Saturday, April 9th, 2016

11:30 PANEL: Deploying Different Sales And Marketing Models Based On Changing Market Needs

Explaining why using the same approach everywhere is not effective and why change is needed

• Ensuring your leaders understand the need for change and are willing to resource it

• Bringing in customer insights and analysis to understand where you need more KAMs vs. reps,
medical vs. reps, or even no reps and just digital

• Building the capabilities and executional plan to deliver a new resourcing model

• Change management: How do you get people to think about their business or job differently and be in support of the new resourcing model?

Conference Day Two: Following The Evolution Of Pharma Marketing & Sales To Succeed In The Changing Healthcare Environment – Part 1

Monday, May 9th, 2016

08:55 KEYNOTE: Embedding A Continuous Improvement Skill Set Into Your Commercial Organization To Operate Better, Faster, And More Efficiently

• Taking traditional continuous improvement skills and applying them to your sales force to operate better, faster, and more efficiently

• Examining different problem solving skills and root cause analysis that supports continuous improvement

• Outlining different paths sales executives can take to imbed a culture of continuous improvement within their sales force

11:35 Interactive Roundtable Discussions

1. Embedding A Continuous Improvement Skill Set Into Your Commercial Organization To Operate Better, Faster, And More Efficiently
Robert Rossilli, VP & Head of Sales, Diabetes, Sanofi

2. Exploring The Latest Preparation Strategies For A Successful Drug Launch
Dave Moore, Chief Commercial Officer, Cempra Pharmaceuticals

• Identifying effective commercialization strategies for both physicians and payers

• Carrying out market definition, brand positioning, messaging, and marketing development for your launch plan

• Determining the best methods for sales training and engagement for product launches

• Discussing how to acquire data and use data vendors most effectively for new drug launches

• Best practices for effective product lifecycle management

3. The Future Of Pharma Sales And Marketing with Oracle Sales & Marketing Cloud
Tim Kvanvig, Senior Director, Life Sciences, Oracle

4. How Intelligent Is Your Multi-Channel Strategy? Driving Prescriptions With Limited Budgets
Peter Dussias, Head of Integrated Channel Management Services, Quintiles

5. Harnessing The Power Of HCP Learning Networks To Achieve Accelerated Diffusion And Successful Product Commercialization
Robert E Groebel III, SVP Marketing, Rivermark

6. 2014 Social Media Best Practices for Effective Customer Engagement
Siva Nadarajah, GM, Social Media, IMS Health

7. Next Generation Mobile Sales
John Daly, Sr. Pricipal, IMS Health